Yesterday, I took a quick trip to MOM's ORGANIC MARKET to get a few supplies for a pasta dish I was making, when my sister mockingly asked me "How do you know that all this stuff is really organic? It could all be a conspiracy!" I looked at her and said, "exactly, it all could be, which is why I tend to focus on seasonality and local farmers," but when in Rome, right? The problem, I told her, is that there is so much "greenwashing," which dilutes the very essence of what these terms were meant to mean.
When we returned home, I was left wondering, why is it that so many of us put our trust in the word "organic" so easily? So, being the curious Nancy that I am (and the idea of having a possible story to write about for the blog, obvs) I decided to search for organic food and its traceability. To my surprise there were many different reports, organisations and articles on this. Scrolling further down I saw a link for a Traceability App. What was that? An App that tells me where my food comes from? Tell me more...
